Agency Leadership Podcast with Chip Griffin and Gini Dietrich

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Agency Leadership Podcast

Helping agencies grow and thrive.

A sometimes irreverent — but always relevant — look at the business of PR & marketing agencies.

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Making 2021 different for your agency

It’s time to be proactive and plan for change rather than waiting for it to come to you.

Joining forces with another agency to win business

How to get collaborations right so that the client gets results — and everyone profits

Managing work-from-home agency employees

Don’t overlook the hidden challenges

Handling agency employee departures

Managing a smooth transition with clients to avoid disruption

Finding Goldilocks clients for your agency

It’s not just about getting pricing right, it’s making sure the fit is right

Value pricing isn’t the answer for every agency

The path to profitability or just a white whale?

Chip Griffin

Chip is the founder and CEO of Agency Leadership Advisors where he helps PR & marketing agencies grow and thrive. He brings more than two decades of experience as an agency executive and entrepreneur. He shares the wisdom of his success and lessons of his failures. Follow him on Twitter at @ChipGriffin.

Gini Dietrich

Gini is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, the lead blogger at Spin Sucks, and the host of Spin Sucks the podcast. She also is co-author of Marketing in the Round and co-host of Inside PR. Follow her on Twitter at @GiniDietrich.