Should you share your ideas with prospective clients?
Balancing the need to demonstrate your skill with the need to get paid for your work
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Helping agencies grow and thrive.
A sometimes irreverent — but always relevant — look at the business of PR & marketing agencies.
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The doom and gloom episode
Are there more storm clouds ahead in Q4?
Your agency’s first meeting with a prospect
Get them to open up by not overwhelming them and listening instead
It’s time for agencies to pivot back to long-term planning
We now know enough that we can look out further on the horizon for growth and opportunities
How agencies can combat Zoom fatigue
The problem isn’t the technology, it’s the meetings
9 ways to price your agency’s services
Maximize client value and profitability by packaging your services correctly
Chip Griffin
Chip is the founder and CEO of Agency Leadership Advisors where he helps PR & marketing agencies grow and thrive. He brings more than two decades of experience as an agency executive and entrepreneur. He shares the wisdom of his success and lessons of his failures. Follow him on Twitter at @ChipGriffin.
Gini Dietrich
Gini is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, the lead blogger at Spin Sucks, and the host of Spin Sucks the podcast. She also is co-author of Marketing in the Round and co-host of Inside PR. Follow her on Twitter at @GiniDietrich.
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Chip Griffin founded the Small Agency Growth Alliance to help PR, marketing, and digital agency owners grow profitably.
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P.O. Box 592
Concord, NH 03302
