In this episode, Chip and Gini look at when you should be looking for specific kinds of hires and whether they should be specialists, generalists, or fractional support.
Chip is the founder of the Small Agency Growth Alliance (SAGA) where he helps PR & marketing agencies grow and thrive. He brings more than two decades of experience as an agency executive and entrepreneur. He shares the wisdom of his success and lessons of his failures. Follow him on Twitter at @ChipGriffin.