Stop obsessing over finding out your prospect’s budget
How to avoid wasting time without reverse engineering a proposal to a budget number
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Helping agencies grow and thrive.
A sometimes irreverent — but always relevant — look at the business of PR & marketing agencies.
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How to decide what services your agency should provide
Balancing the desire to please with spreading yourself too thin and diminishing your value
How to expand your agency’s capabilities
Learning new skills to better serve your clients
Using floor-to-ceiling pricing for your agency
Maximize your profits by getting your pricing right.
Taking a sabbatical from the agency you own
Have you ever wished you could take several months — or even a year — away from your own agency?
Rebranding or repositioning your agency
When should you consider changing your name or the way you present your business to the marketplace?
Chip Griffin
Chip is the founder and the Small Agency Growth Alliance where he helps PR & marketing agencies grow and thrive. He brings more than two decades of experience as an agency executive and entrepreneur. He shares the wisdom of his success and lessons of his failures. Follow him on Twitter at @ChipGriffin.
Gini Dietrich
Gini is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, the lead blogger at Spin Sucks, and the host of Spin Sucks the podcast. She also is co-author of Marketing in the Round and co-host of Inside PR. Follow her on Twitter at @GiniDietrich.
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Chip Griffin founded the Small Agency Growth Alliance to help PR and marketing agency owners grow profitably.
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(603) 227-9800
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P.O. Box 592
Concord, NH 03302
