Agency growth depends on getting your prices right. Set them too high, and you will lose out on great opportunities. Set them too low, and you will find yourself struggling to turn a profit. Many small agencies set their prices too low because they are too eager to close new business. They focus on top-line
It’s time for agencies to stop expecting their team members to make up for poor pricing decisions.
Most PR and marketing agency owners have thought about the possibility of selling their business someday. But what should you be thinking about today if that’s an outcome you might want to achieve? Chip and Gini talk about some of the things to focus on, as well as the potential pitfalls on the road to
The role of integrated communications for agencies and their clients in 2021 and beyond.
Learning how to smartly extend your tentacles can help get you through employee transitions.
Agency Leadership Advisors has a new name — and a new mission.
Chip Griffin founded the Small Agency Growth Alliance to help PR and marketing agency owners grow profitably.
(800) 436-5052
(603) 227-9800
[email protected]
P.O. Box 592
Concord, NH 03302
