Most agency leaders want to exceed expectations for their clients – and that should definitely be the goal.
What should agencies advise clients with regard to Twitter today? It has obviously been a very turbulent couple of weeks since Elon Musk took over, but what does that mean for communicators?
In this episode, Chip and Gini explore how agencies should approach this question, both when developing their own strategies for clients as well as for helping to guide the client on their overall communications planning.
Do you know what your clients really value from their relationship with your agency? Often we know that we are creating real value for a client, but it isn’t always aligned with the value that they see
In this episode of the Agency Leadership Podcast, Chip and Gini pick up a question from the Spin Sucks Community to dive into this topic.
Galen Low, co-founder of The Digital Project Manager, joined Chip on this episode to talk about how agencies can improve their project management skills to improve the results that they produce for clients while also contributing to the agency’s bottom line.
In this episode of Chats with Chip, Carl Smith describes the journey and talks about what has worked — and what hasn’t.
In this episode of the Small Agency Talk Show, Kami Huyse of Zoetica Media and Chip Griffin of SAGA discuss when it makes sense to become an extension of your client’s team — and how to do so effectively.
A recent post on Reddit questioned why clients leave their agencies, so Chip and Gini decided to tackle the topic on this episode of the Agency Leadership Podcast.
How do you handle the cancellation clause of your client contracts?
Chip Griffin founded the Small Agency Growth Alliance (SAGA) to help PR and marketing agency owners achieve their goals.
