Agency collectives and collaborations
Small agencies can increase their capabilities and bandwidth by partnering with other small agencies and freelancers. But what are the tricks to doing this successfully?
@Growth
Stop obsessing over finding out your prospect’s budget
How to avoid wasting time without reverse engineering a proposal to a budget number
How to be a great podcast guest
Maximize the benefit of being on someone else’s podcast by knowing what to expect, showing up prepared, and demonstrating appreciation afterwards.
Making your podcast guest’s experience amazing
Take advantage of careful planning and preparation to create excellent content and build better relationships using your own podcast.
Using floor-to-ceiling pricing for your agency
Maximize your profits by getting your pricing right.
Rebranding or repositioning your agency
When should you consider changing your name or the way you present your business to the marketplace?
Productizing your agency’s services
Package up your service offerings to shorten sales cycles, improve efficiency, and generate better results for you and your clients.
Using paid discovery to get better clients
Learn more about your prospects to generate better results — and profits.
How floor-to-ceiling pricing generates agency profits
Agency growth depends on getting your prices right. Set them too high, and you will lose out on great opportunities. Set them too low, and you will find yourself struggling to turn a profit. Many small agencies set their prices too low because they are too eager to close new business. They focus on top-line
How podcasting can help grow your agency
Could podcasting help take your business to the next level?
Chip Griffin founded the Small Agency Growth Alliance (SAGA) to help PR and marketing agency owners achieve their goals.
Connect
(800) 436-5052
(603) 227-9800
[email protected]
P.O. Box 592
Concord, NH 03302