Agency growth depends on getting your prices right. Set them too high, and you will lose out on great opportunities. Set them too low, and you will find yourself struggling to turn a profit. Many small agencies set their prices too low because they are too eager to close new business. They focus on top-line
Picking the right way to price to get the best results (and the best clients).
Practical ideas you can implement to build your book of business even if you don’t especially like sales.