Below are some articles, blog posts, podcasts, and videos that we came across during the past week or so that provide useful perspective and information for PR and marketing agency owners. While we don’t necessarily endorse all of the views expressed in these links, we think they are worth your time.
Articles & Blog Posts
- Why Going Viral Is Not a Solid Communications Strategy (Spin Sucks)
- How to Take Time Off When You Run Your Own Business (Solo PR Pro)
- We always have choices (Agency Management Institute)
- Why the EBITDA Multiple Is Useful…But Incomplete (David C. Baker)
- 5 Crisis Management Mistakes to Avoid at All Costs (Spin Sucks)
Podcast Episodes
- Bidding wars for agency talent (Agency Leadership Podcast)
- Do You Really Want To Go Viral? (Spin Sucks)
- Podcasting to Grow Your Agency, with Tom Schwab (The Progressive Agency Podcast)
- The Emotional Journey of Buying and Selling (2Bobs)
- Authenticity, Transparency, and Ethics (That Solo Life)
- Jon Tsourakis on Books that Will Uplevel your Agency (The Digital Agency Growth Podcast)
- Addressing Buyer Journey Changes, with Jeff Pedowitz (The Innovative Agency)
- Facebook Ads, Personal Branding & Content Balance, with Andrea Vahl (The Personal Brand Entrepreneur Show)
- Do You Have the Right Systems to Guide Your Agency Through Tough Times? (The Smart Agency Master Class)
- 2022 Marketing trends (PART 2) with Drew McLellan (Build a Better Agency)
