11 Ways PR Agencies can leverage AI for their clients in 2023
The future of AI for agencies is bright indeed, but you don’t need to wait for these services to fully mature before you can get real value out of them.
Setting AI policies for your agency
In this episode, Chip and Gini review the recently released PR Council guidelines for the use of generative AI by agencies.
PR Council issues generative AI guidelines for agencies
The PR Council, a trade association that primarily caters to larger public relations agencies, created a task force to review generative AI and make recommendations for guidelines that agencies should consider following.
What does ChatGPT and generative AI mean for PR agencies?
The reality is that recent developments in artificial intelligence, as seen in tools like ChatGPT, may hint at both promise and peril for communicators.
Is AI writing an agency’s friend or foe?
The communications world has been abuzz with discussion about the impact that AI-generated content may have on their roles.
Get to Know Your Clients Better
In this episode, the co-hosts discuss Gini’s recent article with 11 questions you should ask your clients so that you know how they work and how you can best engage with them.
