Below are some articles, blog posts, podcasts, and videos that we came across during the past week or so that provide useful perspective and information for PR and marketing agency owners. While we don’t necessarily endorse all of the views expressed in these links, we think they are worth your time.
Articles & Blog Posts
- 5 Things to Consider When Taking a Content-First Strategy For SEO (Spin Sucks)
- How To Use Online Content And Marketing Automation To Lift The Digital Fingerprints Of Invisible Client Prospects (Agency Management Institute)
Podcast Episodes
- What kind of content should you create to market your agency? (The Agency Leadership Podcast)
- Improving Client Retention, With Shaun Clark (The Agency Profit Podcast)
- Secrets, Lies, and Client Confidentiality (That Solo Life)
- 2022 Marketing trends (PART 1) with Drew McLellan (Build a Better Agency)
- Chip Griffin on Building an Agency You Love (The Digital Agency Growth Podcast)
- Foundations for Rapid & Sustainable Growth, with Blake Mahon (The Innovative Agency)
- Making Small Business Personal and Successful (The Marketing Agency Leadership Podcast)
- The PR Week: 5.12.2022 – Margot Edelman, Edelman (PR Week)
- How to Set Up a Smooth Agency Acquisition Without an Earnout (The Smart Agency Master Class)
Videos
- Are you thinking about selling your agency? (Small Agency Talk Show)
- What Does Web 3.0 Mean For Us? (Bureau of Digital)
- You need to pay yourself more – Agency Management Tip for Owners (Agency Management Institute)