Below are some articles, blog posts, podcasts, and videos that we came across during the past week or so that provide useful perspective and information for PR and marketing agency owners. While we don’t necessarily endorse all of the views expressed in these links, we think they are worth your time.
Articles & Blog Posts
- How to train your employees to become Client Strategists (Sakas and Company)
- “Don’t let the great be the enemy of the good.” (Anchor Advisors)
- How Solo PR Pros can Navigate Financial Success with Flexibility (Solo PR Pro)
- Treating Ourselves As Professionals or Amateurs (David C. Baker)
- Is your project management off-kilter? (Bureau of Digital)
- 10 Agency Tips for Attracting the Best Talent With Recruitment Marketing (Agency Analytics)
Podcast Episodes
- Stop asking what you can delegate as an agency owner (Agency Leadership Podcast)
- How The Ad Girls Doubled Profitability with a Results-Only Compensation Model, with Courtney Tarrant (The Agency Profit Podcast)
- How to Predict the Future (Spin Sucks)
- What the Writers Strike Means for All of Us (That Solo Life)
- Sloganeering with AI (For Immediate Release)
- Tom Sullivan on Agency Growth, Acquisition, and Thriving in Recession (The Digital Agency Growth Podcast)
- Elevate Team Collaboration with Expert Project Management (The Digital Agency Show)
- Overcoming Modern Agency Challenges, with Josh Golden (The Innovative Agency Podcast)
- Creating Relationships that Lead to a Successful Digital Agency (Smart Agency Master Class)
- Delegate Like It’s Your Job, with Kristy Yoder (Thrive)
Videos
- Share your goals with your team (Agency Management Institute)