Below are some articles, blog posts, podcasts, and videos that we came across during the past week or so that provide useful perspective and information for PR and marketing agency owners. While we don’t necessarily endorse all of the views expressed in these links, we think they are worth your time.
Articles & Blog Posts
- Report Shows Comms Pros are Overworked and Underpaid (Spin Sucks)
- Spotlight on a Solo PR Pro: Meet Jen Peterson (Solo PR Pro)
- Actually there is an I in team (Agency Management Institute)
- Why Your Post-Pandemic Events Could Be Better Than Before (Spin Sucks)
Podcast Episodes
- Should your agency hire contractors or employees? (Agency Leadership Podcast)
- Building an Agency you’ll NEVER work in (The Agency Mavericks Podcast)
- How to Develop a Strategic Plan to Grow Your Agency, with Jon Morris (The Agency Profit Podcast)
- The Business of You with Connie Steele (That Solo Life)
- A Sneak Peek at Relationship Sales At Scale (the book) (The Digital Agency Growth Podcast)
- Growth Strategies for Agencies of All Stages, with Tim Kilroy (The Innovative Agency)
- How to Start, Grow, and Sell a Video Marketing Agency to Pursue Other Goals (The Smart Agency Master Class)
- Attracting and retaining the best employees with Heenle Turner (Build a Better Agency)
Videos
- 3 Business Development Strategies That Work In 2022 | 3 Takeaways (RSW/US)
- Prepare for a recession, promotion from within, and client delegation: Agency Q&A with Karl Sakas (Sakas and Company)
- Batch it – Agency Management Tip for Owners (Agency Management Institute)