Below are some articles, blog posts, podcasts, and videos that we came across during the past week or so that provide useful perspective and information for PR and marketing agency owners. While we don’t necessarily endorse all of the views expressed in these links, we think they are worth your time.
Articles & Blog Posts
- Celebrating 16 Years of Blogging, Community, and Learning (Spin Sucks)
- 5 Solos Share How to Stay Motivated As a Business Owner When You’re in a Lull (Solo PR Pro)
- Five Steps To Create A Contingency Plan For Your Agency (Agency Management Institute)
- 4 Pinterest Marketing Tips to Consider for Your Next Campaign (Spin Sucks)
Podcast Episodes
- Fractional C-level help for agencies (Agency Leadership Podcast)
- Sweet Sixteen for Spin Sucks – What We’ve Learned (Spin Sucks)
- How Would You Prepare for a Downturn? (2Bobs)
- Identifying single points of failure to grow your agency with Jesse Gilmore Build A Better Agency)
- Shelby Janner on Landing B2B Podcast Placements (The Digital Agency Growth Podcast)
- How to Grow a 7-Figure Agency While Working Full Time (The Digital Agency Show)
- Using Email Marketing to Boost Retention with Alex Melone and Andrei Marin (The Innovative Agency)
- Why Raising Prices is the Real Game Changer to Increasing Profitability (Smart Agency Master Class)
Videos
- Escaping your agency for a day, a week, a month, or more (Small Agency Talk Show)
- Marketer’s Edge Interview With Amanda Parker-Wolery: Marketing to Multiple Audiences (RSW/US)
- What is the optimal number of presenters in a pitch meeting? (The Sutter Company)
- Employee commissions, difficult clients, delegating account management: Agency Q&A with Karl Sakas (Sakas and Company)