Below are some articles, blog posts, podcasts, and videos that we came across during the past week or so that provide useful perspective and information for PR and marketing agency owners. While we don’t necessarily endorse all of the views expressed in these links, we think they are worth your time.
Articles & Blog Posts
- Using ChatGPT to Write About Writer’s Block (Spin Sucks)
- How to Make Changes That Stick in 2023 (Bureau of Digital)
- Your Weakness…Is Your Greatest Strength (David C. Baker)
- What Does a 5-Star Employee Look Like, and How Can I Attract Them? (Spin Sucks)
Podcast Episodes
- Get to Know Your Clients Better (Agency Leadership Podcast)
- How to Create More Profitable and Less Risky Client Relationships, with Sharon Toerek (The Agency Profit Podcast)
- A Robot Wrote this Episode (Spin Sucks)
- Busted Bird, Master Manipulators, and the Year that Was 2022 (That Solo Life)
- Pricing in a weak economy (Agency Trailblazer Podcast)
- Incentivizing daily time tracking with Drew McLellan (Build a Better Agency)
- Jeff Rosenblum on Agency Growth and Culture Over 20 Years (The Digital Agency Growth Podcast)
- Blockchain’s widely exaggerated demise (For Immediate Release)
- Build a More Successful White Label Partnership, with Manish Dudharejia (The Innovative Agency)
- How to Be More Innovative and Make Agency Team Happier (Smart Agency Master Class)
- The People-First Approach, with Caleb Clark (Thrive)
Videos
- Agency exit strategy, unlimited PTO, raising prices, profitability: Agency Q&A with Karl Sakas (Sakas and Company)
- What to do with an out-of-date employee (Agency Management Institute)
- Slack Overflow by The Bureau: Bad B*tches Interview Special (Bureau of Digital)