Below are some articles, blog posts, podcasts, and videos that we came across during the past week or so that provide useful perspective and information for PR and marketing agency owners. While we don’t necessarily endorse all of the views expressed in these links, we think they are worth your time.
Articles & Blog Posts
- Survey Says: Strategic Communications Has Changed (Spin Sucks)
- How could you change the rules? (Agency Management Institute)
- Why Most Firms In This Space Are “Owner-Operators” And What That Means (David C. Baker)
Podcast Episodes
- Stop trying to keep up with the Joneses (Agency Leadership Podcast)
- What’s Up With All the Extra Work? (Spin Sucks)
- Models Everywhere (2Bobs)
- The necessary evils of optimizing your agency operations with Marquis Murray (Build A Better Agency)
- Joe Troyer on Three Agency Exits, Three Software Products, and the Big Lessons Learned (The Digital Agency Growth Podcast)
- When PR Meets Affiliate Marketing (The Digital Agency Show)
- Do graphic designers have a future? (For Immediate Release)
- The Value of Creating Your Own IP, with Matthew Strunk (The Innovative Agency)
Videos
- Just Ask Jody: “What is an ideal subject line for a sales email?” (The Sutter Company)
- Chauniqua Major-Louis (That Solo Life)
- Coach up or coach out (Agency Management Institute)