Below are some articles, blog posts, podcasts, and videos that we came across during the past week or so that provide useful perspective and information for PR and marketing agency owners. While we don’t necessarily endorse all of the views expressed in these links, we think they are worth your time.
Articles & Blog Posts
- Cobbler’s Children And Agency New Business-An Update (RSW/US)
- The Pressure Cooker We’re All Sitting In (Spin Sucks)
- 5 Solo PR Pros Share How They Structure Their Work Day (Solo PR Pro)
- Boost employee retention with just one change: One-on-One (O3) meetings (Sakas and Company)
- How do you deliver bad news? (Agency Management Institute)
- The Root Causes of Unprofitability (David C. Baker)
- 3 Ways to Bolster Your Video Content Marketing (Spin Sucks)
Podcast Episodes
- What value do clients believe your agency provides? (Agency Leadership Podcast)
- Have You Seen What’s Happened Now? (Spin Sucks)
- The 5 Exits to Help Scale Your Agency, with Mandi Ellefson (The Agency Profit Podcast)
- How To Create An LGBTQ-friendly Workplace (Agency Accelerated)
- What’s new in social media (That Solo Life)
- Erik Huberman on Focusing on Accessibility to Expand your Agency (The Digital Agency Growth Podcast)
- Rebuilding trust after an ethics scandal (For Immediate Release)
- Growth and Culture in Agencies, with Doug Austin (The Innovative Agency)
- How to Inspire a Fully Remote Team and Propel Agency Growth (The Smart Agency Master Class)
Videos
- Just Ask Jody: “How do we make our agency sound different from others?” (The Sutter Company)
- Ghosted After The First Prospect Meeting? – 3 Takeaways (RSW/US)
- Owner compensation, hiring a COO, scaling your recruiting pipeline: Agency Q&A with Karl Sakas (Sakas and Company)
- Narrow enough (Agency Management Institute)