Below are some articles, blog posts, podcasts, and videos that we came across during the past week or so that provide useful perspective and information for PR and marketing agency owners. While we don’t necessarily endorse all of the views expressed in these links, we think they are worth your time.
Articles & Blog Posts
- Content Matrix: How to Come Up With Writing Ideas Fast (Spin Sucks)
- The Future of Work Is Fluid: Rethinking Your Nonlinear Career Path (Solo PR Pro)
- Your Story, Your Narrative and Their Impact on Agency New Business (The Sutter Company)
- Avoid These Six ‘Kisses of Death’ in Business Development to Keep Your Marketing Funnel Alive (Agency Management Institute)
- Why The Heck Does Everyone Want To Be Like IDEO? David C. Baker)
Podcast Episodes
- Who is the Worst Villian in Literature? (Spin Sucks)
- Selling Should Be Fun or You Aren’t Doing It Right (2Bobs)
- Thinking toward the future in your succession planning strategy with Drew McLellan (Build A Better Agency)
- Linc Kroeger on How to Fill the Tech Labor Gap (The Digital Agency Growth Podcast)
- Creating Immersive Marketing Ideas (The Digital Agency Show)
- Eliminate Uncertainty to Boost Client Retention, with Daniel Fernandez (The Innovative Agency)
- How to Increase Agency Profits By Creating Content for Clients (Smart Agency Masterclass)
- How Truth + Empathy Lead to Agency Success, with Tony Cope (Thrive)