Below are some articles, blog posts, podcasts, and videos that we came across during the past week or so that provide useful perspective and information for PR and marketing agency owners. While we don’t necessarily endorse all of the views expressed in these links, we think they are worth your time.
Articles & Blog Posts
- 5 questions to see how well your agency is delivering for clients (SAGA)
- How agencies can use media intelligence to drive their own content marketing (SAGA)
- Tricks For Timely Client Payments That Keep Your Cash Flowing (Bureau of Digital)
- We’re Terrified When You’re Bored (Punctuation)
- Content Writer vs. Copywriter: Feel the Difference (Spin Sucks)
- What’s your Jar-Jar Binks? (Anchor Advisors)
- Why Work-Life Balance Doesn’t Equal Work-Life Success (AgencyAnalytics)
Podcast Episodes
- Accepting equity as payment for agency services (Agency Leadership Podcast)
- Building Systems That Grow with Your Agency, with David Jenyns (The Agency Profit Podcast)
- The Newly Refreshed PESO Model™ Graphic and Process (Spin Sucks)
- The Hangover Episode: Oscar, Kate, and the Lost Hour (That Solo Life)
- How to Find Your Virtual Tribe and Reliably Scale Your Agency (The Digital Agency Growth Podcast)
- How Strategy Can SAVE Small Businesses with Jimmy Newson (Smart Agency Master Class)
Videos
- How To Respond To The Competitor Question (Win Without Pitching)
- 3 Things Ad Agencies Have Done To Completely Win Me Over (RSW/US)
- Your clients want more face time (Agency Management Institute)
AI in Focus
- Marketers, boards, and AI (For Immediate Release)
- Generative AI is making us hanker for human interaction (PR Daily)