Agency Leadership Podcast with Chip Griffin and Gini Dietrich

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Agency Leadership Podcast

Helping agencies grow and thrive.

A sometimes irreverent — but always relevant — look at the business of PR & marketing agencies.

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Handling client complaints about your agency employees

Finding solutions that keep clients satisfied and employees happy

Do agencies really understand their prospects?

The smart folks at RSW/US recently surveyed agency owners and marketers to understand their outlook for 2021. Chip and Gini dig into the data.

Has the PESO Model become a necessity for modern agencies?

The role of integrated communications for agencies and their clients in 2021 and beyond.

So what is SAGA all about anyway?

Talking about the re-branding of Chip’s agency advising business just in time for 2021

Using project managers in your agency

When, who, and how to hire someone to help keep the trains running on time for your client work.

Giving away resources and advice to grow your agency

How to use freebies to assist in business development

Chip Griffin

Chip is the founder and CEO of Agency Leadership Advisors where he helps PR & marketing agencies grow and thrive. He brings more than two decades of experience as an agency executive and entrepreneur. He shares the wisdom of his success and lessons of his failures. Follow him on Twitter at @ChipGriffin.

Gini Dietrich

Gini is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, the lead blogger at Spin Sucks, and the host of Spin Sucks the podcast. She also is co-author of Marketing in the Round and co-host of Inside PR. Follow her on Twitter at @GiniDietrich.