Management is creating structure for your success.
The structure that you establish for your agency business has a direct impact on future success.
The Management portion of the AIM-GET process examines your firm’s ownership, legal and accounting processes, and general business operations.
It’s not all about paperwork, but rather defining the approach you take and the culture you create.
It starts with defining the owner’s role (and ensuring it matches the goals set in the Ambition phase).
From there, you decide key issues like the work environment (in-office, remote, or hybrid) and the general staffing structure (including the mix of payroll employees versus freelancers).
Finally, Management is about creating the reporting and accountability structure that gives you the best chance for success.
Recommended Resources:
- How agencies can avoid common legal mistakes (featuring Sharon Toerek)
- P&L’s and other financial report basics for agency owners
- Key things to consider when building an agency with multiple partners
- Keep your agency’s time tracking simple
- What your agency partnership’s buy-sell agreement should include
- How transparent should agency owners be?
- Agency of the future: in-office, remote, or hybrid?
- Agency M&A Basics
Recent Insights on Management
An honest conversation about agency owner compensation
In this episode, Chip and Gini offer up some tough love for many agency owners who aren’t compensating themselves fairly.
Ways you can compensate yourself as an agency owner
In my conversations with owners, it inevitably comes up that they take compensation in a variety of different ways.
Understand the difference between tax and business accounting for your agency
As tax day approaches here in the United States, it is as good a time as any to highlight an important financial issue that many agency owners get wrong.
The 2023 Banking Crisis and what it means for your agency
The past few weeks have been full of headlines about bank runs, government takeovers, and financial pandemonium.
About the AIM-GET Framework
The AIM-GET Framework helps provide a roadmap for achieving success with your agency business.
It outlines the steps you need to take to plan and implement a strategy that gets you the results that you want.
