Talent is recruiting and retaining the best team.
Most agencies will tell you that their people are what makes them unique and able to generate results for clients.
That’s half true. It is rare that your team is a true differentiator, but they are critical to your client’s success.
While many like to argue that agencies shouldn’t be selling time, that is the key resource that forms the basis of all engagements. New business means more work hours for just about any agency.
Recruiting and retaining the right team may be the most important role of any agency leader. Without Talent, there is no business.
All of the work in the AIM-GET process to this point creates the structure that makes finding, training, and keeping the best people possible.
Recommended Resources:
- Hiring the best employees for your agency
- Managing small agency employees to maximize performance
- Employee compensation essentials for agencies
- Building your agency’s bench
- Setting team capacity benchmarks for your agency
- Recruiting the best talent for your agency
- How to hold agency employees accountable
- Your outside counsel should review (but not write) your agency employee handbook
Recent Insights on Talent
The rising salary demands of agency employees
In this episode, Chip and Gini talk about why salary expectations are on the rise and what agencies can — and should — do about it.
The aftermath of firing agency employees for cause
In this episode, Chip and Gini discuss when you should (and shouldn’t) terminate an employee for cause.
How to make conversations with your agency employees less difficult (featuring Allyns Melendez)
If you dread difficult conversations, Allyns Melendez of HR Transformed has some great tips to make them easier.
The value of employee exit interviews for agencies
In this episode, Chip and Gini discuss best practices for conducting effective exit interviews, including who should run them and what they should include.
About the AIM-GET Framework
The AIM-GET Framework helps provide a roadmap for achieving success with your agency business.
It outlines the steps you need to take to plan and implement a strategy that gets you the results that you want.
