Your Role: Advice for small agency account managers and executives
In a small agency, you have more opportunities, but also more responsibility than your counterparts in the larger shops.
Talent
Building your agency’s bench
Those agencies who have built a bench of talent over the years – largely in the form of independent contractors – have a bit of an advantage because they have existing relationships that they can tap into to get jobs done.
What to consider before re-opening your agency’s office
It’s time to start to think about when and how you will bring your team back together
What makes an agency a “Best Place to Work”?
Insights and ideas from the annual PRWeek awards for some of the best talent magnets
Your outside counsel should review (but not write) your agency employee handbook
Good collaboration — at the right time — with an expert in employment law can help you create a better employee handbook that will help simplify management, assist recruitment, and boost retention by creating an agency culture that matches your leadership vision.
5 HR resolutions for your agency in 2019
Now is a good time to start thinking about human resources and talent-related resolutions that you should consider for the new year.
Questions solo PR pros must ask before hiring first employee
As someone who has grown several businesses, including turning solo PR practices into ones with employees (as well as choosing not to do so), I have wrestled with many of the dreams and doubts that confront most independent consultants at one point or another. Hiring your first employee completely changes the nature of the business.
Chip Griffin founded the Small Agency Growth Alliance (SAGA) to help PR and marketing agency owners achieve their goals.
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